We’re Not Solving the Real Problems

I spent last week in Chicago at the ASA Aging in America Conference. They invited me to lead a discussion on “Caregivers And Technology – What’s Going Wrong?” based on our Caregiver Journey research. And while I got to tee up the conversation with our...

High-Tech Aging Products: Family Caregivers Aren’t Sold Yet

Caring.com is headquartered in Silicon Valley, so we have a lot of technology enthusiasts around us. As yesterday’s hotshot tech entrepreneurs become today’s caregivers to their elderly parents, they often want to use their expertise to found companies creating...

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