Guest Contributors

Bailey Beeken

Bailey Beeken

As president of Validated Learnings, LLC, and managing director of SMASH, Bailey is a prolific content curator, expert gatherer and relationship alchemist who thrives when passion meets purpose. Relentlessly curious and innately intuitive, she sees patterns, connects the dots, and does what needs to be done to support great ideas and make really interesting things happen. She’s a super-connector advancing, brands, businesses, industry partnerships and careers. To learn more about her professional experience, please visit her LinkedIn profile.

Articles by Bailey Beeken

Amy Osmond Cook

Amy Osmond Cook

Dr. Amy Osmond Cook is executive director of the Association of Skilled Nursing Providers (ASNP). She received her Ph.D. from the University of Utah in Communication, and is a regular health and wellness contributor to the Orange County Register, Daily Herald, Senior Scene, Senior Housing Forum, and more. She’s also currently the host of Good Day Orange County, a local television program for Laguna Woods, a senior community with more than 18,000 residents. Her full profile is available on LinkedIn.

Articles by Amy Osmond Cook

Erin Hayes

Erin Hayes

Erin Hayes is founder and Chief Information Officer at Enquire Solutions, the fastest growing CRM and call center solution for the senior living industry. Want more on making the most of your leads? Watch Enquire Solutions’ webinar on Senior Living Sales and Marketing Best Practices or read her blog post on how to capitalize on online leads.

Articles by Erin Hayes

Wayne Langley

Wayne Langley

Wayne Langley is President of Varsity, a leading full-service strategic marketing firm focused on winning the mature market. Fueled by nationally recognized proprietary research — such as their recent report exploring the decision-making process behind selecting a senior living community, Varsity helps organizations excel at delivering upon their brand promises. Connect with Varsity on LinkedIn or Twitter.

Articles by Wayne Langley

Shelley Laurell

Shelley Laurell

Shelley Laurell is the Founder/CEO of The Senior Care Specialists, a team of writers and editors with hands-on senor living experience. If you need help developing strategy and creating unique, relevant content for your senior living site, contact Shelley@TheSeniorCareSpecialists. Connect on Twitter: @ShelleyMLM “The Content Chick”. Or subscribe to the SCS blog and follow the witty banter that happens there each week.

Articles by Shelley Laurell

Erik Madsen

Erik Madsen

Before joining Home Care Pulse as chief operations officer, Erik spent 18 years working with a global consumer products company covering sales, marketing, customer support, and operations. He joined Home Care Pulse after a friend told him that it was a fast company focused on serving people. Erik has a master’s degree in business management from Idaho State University, and he loves using his knowledge and experience to help others succeed and organize chaos into functioning systems and processes. Outside of the office, Erik enjoys spending time with his wife and children, coaching youth sports, hiking, and gardening.

Articles by Erik Madsen

Kurt Milligan

Kurt Milligan

Kurt Milligan is CEO of Spark Evolution, a data-driven Inbound Marketing agency that accelerates revenue growth with rich, interesting, and meaningful content delivered when it matters. Spark Evolution attracts, converts, closes and delights customers at every stage of the purchase process. The agency is a Hubspot Gold Partner, providing its clients enterprise marketing automation services, and is also a Wistia agency partner, providing comprehensive video marketing strategies and campaigns. Learn more on their website, or contact Kurt via email or by phone (603-651-7929).

Articles by Kurt Milligan

Steve Moran

Steve Moran

Steve Moran is the publisher of Senior Housing Forum and speaks on the senior living industry and the broader aging economy. He shared: “Five days a week Senior Housing Forum publishes great content that helps senior living leaders do a better job. We would love to hear your story and have you join the thousands of other senior living professionals that read our content every month. We would also love to hear about your content marketing journey for a possible future story.” Please visit Senior Housing Forum to contact Steve about these opportunities.

Articles by Steve Moran

Merrily Orsini

Merrily Orsini

Merrily Orsini, MSSW, is President/CEO of corecubed, an aging care marketing company with a focus on home care, home health and hospice. Need help maximizing your online reach to those seeking your services? Contact the aging care marketing experts at corecubed! Phone: 800-370-6580 Email: info@corecubed.com Visit: www.corecubed.com

Articles by Merrily Orsini

Marissa Snook

Marissa Snook

Marissa Snook is the Managing Director of corecubed, an aging care marketing company with a focus on home care, home health and hospice. She is also the Program Administrator of corecubed’s MOST program, an award winning turnkey marketing program for home care agencies with extensive choices for targeted marketing and recruitment materials and services. If you’d like to learn more about corecubed’s aging care marketing services, call 800-370-6580 or visit us at www.corecubed.com.

Articles by Marissa Snook

Brandi Towns

Brandi Towns

Brandi Towns is the Director of Content Strategy, Reputation and Social at GlynnDevins, a leading senior living advertising and marketing firm focused on sales-focused, metrics-driven, lead-generating marketing communications programs. Email btowns@glynndevins.com or connect on Twitter @branditowns.

Articles by Brandi Towns

Shelle Womble

Shelle Womble

Sales Champion

Shelle Womble is the Sales Champion of corecubed, an aging care marketing company with a focus on home care, home health and hospice. With over 25 years of multi-state experience in the aging care arena, Shelle has held a variety of sales management positions, from District Regional Manager of a single unit agency, to Director of Operations/General Manager for 50 branch locations in 11 states for a large home care franchise, and most notably, as National Sales Director. As corecubed’s home care sales expert, Shelle provides professional sales training and coaching services to home care agencies across the country.

Articles by Shelle Wombe

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