Using Email to Nurture Prospective Clients

Utilizing email communications effectively is a vital part of your agency’s sales process, and is key to moving prospects from inquiries to clients. And the operative word to focus on is “effective.” While many home care agencies stay in touch with their leads,...

Crack the Code: What Does It Take to Grow in Home Care?

As the aging population continues to grow at an unprecedented rate, the need for home care services, naturally, is also expected to drastically increase. As a home care agency owner, it stands to reason that your business should be booming; yet with so much...

Winning Words: Sales Scripting for Home Care

When you think of your sales team, the front receptionist answering the phones is most likely not the first individual that comes to mind. But the reality is that all inquiry calls are a vital part of a home care agency’s sales process. In today’s fast paced world...

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