The HIPAA Compliant Way to Respond to Online Reviews

“My migraines are feeling much better thanks to Dr. Jones,” writes a patient in an online review. The doctor replies, “Glad to hear it! Take two more of those pills and call me in the morning!” Seems like a fairly innocuous exchange. That is, until Dr. Jones gets...

How Senior Living Communities Get Reviews on Caring.com

Any senior living community listed on Caring.com can receive senior care reviews from their cognitively-healthy residents and residents’ family members. These consumer reviews can be positive, negative, or in-between, and are published (or removed) based on the Review...

How Home Care Agencies Get Reviews on Caring.com

Any in-home care agency listed in Caring.com’s home care directory for senior care searchers online can receive online reviews from their cognitively-healthy clients and clients’ family members. These consumer reviews can be positive, negative, or...

Using Email to Nurture Prospective Clients

Utilizing email communications effectively is a vital part of your agency’s sales process, and is key to moving prospects from inquiries to clients. And the operative word to focus on is “effective.” While many home care agencies stay in touch with their leads,...

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