by Denise Graab | Nov 13, 2018
The Caring Super Stars of 2019 are senior living communities who have earned the Caring Stars reviews award in three (3) or more years since this first-of-its-kind program launched in 2012. These are the repeatedly stellar senior living communities that family...
by Katie Roper | Sep 14, 2018
“In the last decade, marketing has gone from being one of the least tech-dependent business functions to one of the most.” That quote is from Scott Brinker, who blogs about what is called Martec, short for marketing technology. The category includes everything from...
by Denise Graab | Aug 20, 2018
The Carr Fire in the Shasta and Trinity counties of Northern California has burned about 230,000 acres, destroyed over 1000 homes, and led to 3 firefighter fatalities. It’s a disaster that started nearly a month ago, and is now 88% contained. Mary is a 90-year-old...
by Shelle Womble | Aug 9, 2018
When you think of your sales team, the front receptionist answering the phones is most likely not the first individual that comes to mind. But the reality is that all inquiry calls are a vital part of a home care agency’s sales process. In today’s fast paced world...
by Denise Graab | Aug 8, 2018
Nowadays, individuals searching for senior living are online. According to Pew Research Center data about older adults Internet usage: among Americans age 65+ with an annual income greater than $75K — the folks who are more likely to be able to afford in-home...
by Denise Graab | Jun 26, 2018
Are you aware of the new legislation in the State of Oregon regarding senior living referrals? To help Oregon senior living communities in our referral network understand the new regulations, avoid paying duplicate referral fees, and prevent any misunderstandings...
