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The HIPAA Compliant Way to Respond to Online Reviews
The policies set forth by the Health Insurance Portability and Accountability Act may be difficult to navigate and can discourage many healthcare providers from addressing their online reviews altogether. However, online reviews can no longer be ignored. Read these tips from Mark Spencer of Consumer Fusion, a reputation management firm, to ensure your review responses are HIPAA compliant.
Four Home Care Sales & Marketing Trends to Pay Attention to in 2020
Home care revolves around the quality of care given to clients and employees. After surveying hundreds of home care agencies across the nation, the annual Home Care Benchmarking Study has provided many findings throughout the industry. Read this guest blog post to learn more.
How Senior Living Communities Get Reviews on Caring.com
Through years of Caring.com research and multiple customer case studies, we have found that senior living communities with 15+ reviews on their listings dramatically boost their volume of prospective resident inquiries, community tours, and new resident move-ins compared to those with only 1-2 reviews or no reviews. Read this blog post to learn how your senior living community can get reviews on Caring.com from your cognitively-healthy residents and residents’ family members.
How Home Care Agencies Get Reviews on Caring.com
There are several ways that in-home care agencies can manage their online reputation by building a great collection of consumer reviews on their Caring.com listing. Read this post to find out how.
Will You Be a Caring Star of 2021, and Stand Out for Greater Sales Success?
The deadline to qualify for Caring Stars 2021 is October 15, 2020. Learn more about this service excellence award and how it can help your senior living community and/or home care agency boost its sales and marketing.
How to Maximize Your Home Care Agency’s Facebook Page and Extend Your Reach
Home care agencies need to be creative to connect with their target audiences and stay top of mind. One method that can’t be overlooked or underutilized is social media, and in particular, Facebook. Read this post to learn more.