Content Marketing
That famous groundhog, Punxsutawney Phil did not see his shadow this year — an early spring is in the forecast. And with cleanliness next to Godliness, it’s time to for some spring-cleaning!
Whip out those dust and dander busters, obliterate the stuffiness of winter and “old person smell,” disinfect your way to germ-free environments, cast away the clutter, and help older adults begin spring fresh and anew.
Content Tips for Senior Living Communities:
Talk about your cleaning/maintenance programs for residents and any that are specific to spring time.
Include tips for downsizing when moving to assisted living — or for those who overestimated how much space they had in their apartment within your community (or somehow accumulated too much stuff post move-in).
Content Tips for Home Care Agencies:
Talk about how your agency helps with ongoing/weekly cleaning of your clients’ homes, and about any special programs you have for helping with spring-cleaning.
Includes tips for downsizing — whether in preparation for a move or just to de-clutter the living space.
Content Tips for Any Senior Care Company:
Consider including cleaning tips or shortcuts — to help make cleaning easier on older adults and/or their family caregivers.
Consider including cleaning tips relevant to pets — ways to clean up after pets that isn’t too onerous to do.
Consider mention of eco-friendly cleaning options — for those who are sensitive to chemicals or environmentally concerned.
Interview or include quotes about downsizing tips from a senior move manager.
Additional Resources to Support this Spark:
Stuffology 101 — a resource from Brenda Avadian of the Caregivers Voice
Content Sparks are part of Caring.com’s Content Made Simple program. See all of the Content Sparks.
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Content Marketing
That famous groundhog, Punxsutawney Phil did not see his shadow this year — an early spring is in the forecast. And with cleanliness next to Godliness, it’s time to for some spring-cleaning!
Whip out those dust and dander busters, obliterate the stuffiness of winter and “old person smell,” disinfect your way to germ-free environments, cast away the clutter, and help older adults begin spring fresh and anew.
Content Tips for Senior Living Communities:
Talk about your cleaning/maintenance programs for residents and any that are specific to spring time.
Include tips for downsizing when moving to assisted living — or for those who overestimated how much space they had in their apartment within your community (or somehow accumulated too much stuff post move-in).
Content Tips for Home Care Agencies:
Talk about how your agency helps with ongoing/weekly cleaning of your clients’ homes, and about any special programs you have for helping with spring-cleaning.
Includes tips for downsizing — whether in preparation for a move or just to de-clutter the living space.
Content Tips for Any Senior Care Company:
Consider including cleaning tips or shortcuts — to help make cleaning easier on older adults and/or their family caregivers.
Consider including cleaning tips relevant to pets — ways to clean up after pets that isn’t too onerous to do.
Consider mention of eco-friendly cleaning options — for those who are sensitive to chemicals or environmentally concerned.
Interview or include quotes about downsizing tips from a senior move manager.
Additional Resources to Support this Spark:
Stuffology 101 — a resource from Brenda Avadian of the Caregivers Voice
Content Sparks are part of Caring.com’s Content Made Simple program. See all of the Content Sparks.
