today announced that we have acquired, a website that includes a comprehensive directory of senior living communities and senior care options (with consumer reviews) and the SeniorScore index – a proprietary tool using local data to grade the senior-friendliness of U.S. cities and areas.

“The SeniorAdvice offering expands our ability to reach and help even more seniors and their family members in their search for the senior living or in-home care option that best meets their needs,” said Caring’s CEO, Jim Rosenthal.

He also noted: “We are committed to providing high quality and highly relevant senior care services that make a significant and positive impact — using the latest data and technology, having a highly-skilled team of senior care experts, and strategically acquiring businesses that fit well with our mission.”

The acquisition expands Caring’s portfolio of reputable senior care referral services and trustworthy resources for seniors and their loved ones, and supports our ability to deliver informed, qualified referrals and screened leads to our partners.

As the founder of SeniorAdvice stated in the press release, “ is an industry leader that has dedicated itself to providing the highest quality customer service and has built one of the largest networks of senior care providers anywhere. Caring’s passion, expertise, and resources will help elevate the experience and increase the options for consumers who use SeniorAdvice.”

Read the full press release here.

Denise Graab

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