Every year, Caring celebrates senior living communities and senior care agencies who have a high volume of great reviews — and who respond to any 1-star or 2-star reviews — on their Caring.com listing. Any senior living community or senior care agency listed on Caring.com can qualify for the Caring Stars award — there’s no application process or fee. It’s based on consumer reviews.
Have a question about Caring Stars? Please contact our team: reviews@caring.com or (650) 762-8190.
The Caring Stars criteria can shift from year to year, but some themes have remained constant for winners over the years. Caring Stars have a high overall average rating, many published reviews, some 5-star reviews, recent reviews, and responses on all negative reviews. Learn how Caring helps businesses get reviews.
While you don't have to be a Caring partner to earn the Caring Stars distinction, we've found that winning partners have averaged nearly twice as many new resident inquiries and almost three times as many move-ins as Caring's community partners without the award.
In addition to a special badge on the Caring.com listing that's also shown in search results, Caring Stars receive free publicity materials, get featured in local and business press, realize benefits for recruiting and retention, and truly stand out as the best in their county and state.
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Caring Stars 2017-2012
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Caring Stars 2017-2012
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Caring Stars 2018
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Caring Stars 2018
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Caring Stars 2019
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Caring Stars 2019
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Caring Stars 2020
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Caring Stars 2020
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Caring Stars 2021
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Caring Stars 2021
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Caring Stars 2022
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Caring Stars 2022
Partner with us to discover how we'll help you amplify your online presence, leverage feedback to your advantage, and work toward winning the Caring Stars award!
Already a partner and need help with reviews? Contact reviews@caring.com or 650-762-8190.
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2023's Top in the Nation: Senior Living
330
Communities
132
Super Stars
39
States
In addition to a special badge on the Caring.com listing that's also shown in search results, Caring Stars receive free publicity materials, get featured in local and business press, realize benefits for recruiting and retention, and truly stand out as the best in their county and state.
2023's Top 5 in the Nation: Senior Care
391
Home Care Agencies
303
Super Stars
45
States
In addition to a special badge on the Caring.com listing that's also shown in search results, Caring Stars receive free publicity materials, get featured in local and business press, realize benefits for recruiting and retention, and truly stand out as the best in their county and state.
Frequently Asked Questions
Caring Stars
In The News
Caring Stars
In The News
A Digital Marketing Academy presentation on Thursday, August 11, 2022, for senior living communities and home care agencies. Featured expert: Caring's reviews program director, Denise Graab. Includes: information about what the Caring Stars award is and why it's worth it to qualify; the 2023 award deadline and how to qualify; how to get and respond to reviews on Caring.com; and more.
Caring Stars is a service excellence award and trustworthy annual list of the best senior living communities and senior care agencies based on consumer ratings and reviews on Caring.com. These top-rated senior living communities and in-home care agencies have a lot of great reviews, top ratings, recent reviews, and responses to all negative reviews too. Each year, Caring.com uses a specific set of reviews-based criteria that the communities and agencies must meet in order to be considered for the award — and the bar is purposefully set high to ensure that the program continues to truly represent those communities and agencies best meeting the needs of seniors and their families.
We announced the 2022 list for senior living in mid-November 2021. Home care agency winners are announced in December.
To be considered for the longstanding and distinguished Caring Stars list for 2022, senior living communities, nursing homes, home care agencies, home health agencies, and hospice agencies must have met the following criteria:
● 10 or more consumer reviews published on their Caring.com listing, with an overall average rating of 4.5 stars or higher (on a scale of 1 to 5) by October 15, 2021;
● 3 or more published reviews on their Caring.com listing from 10/15/20 through 10/15/21, with at least one of the recent reviews being a 5-star review and one or more published in 2021; and
● Public-facing responses to any 1-star or 2-star negative reviews on the Caring.com listing
In addition to the above qualifications, Caring conducts a reviews-integrity audit for every review on every finalist’s directory listing. Another quality-assurance measure Caring takes is to screen finalist senior living communities using available licensing and inspection reports on state agency websites.
Have questions about the Caring Stars criteria or the program in general? Please contact reviews@caring.com or (650) 762-8190.
The Caring Super Stars of 2022 are senior living communities who have earned the Caring Stars reviews award for 2022 plus two or more additional years since this first-of-its-kind program launched in 2012. These are the repeatedly stellar senior living communities that seniors and their family members praise — year after year.
ALABAMA — 1 community
ARIZONA — 2 communities
ARKANSAS — 2 communities
CALIFORNIA — 24 communities
DELAWARE — 1 community
FLORIDA — 11 communities
GEORGIA — 5 communities
IDAHO — 1 community
ILLINOIS — 4 communities
INDIANA — 3 communities
IOWA — 2 communities
MAINE — 1 community
MARYLAND — 1 community
MASSACHUSETTS — 6 communities
MICHIGAN — 7 communities
MISSOURI — 4 communities
NEVADA — 1 community
NEW HAMPSHIRE — 1 community
NEW JERSEY — 3 communities
NEW YORK — 2 communities
NORTH CAROLINA — 1 community
OHIO — 3 communities
OKLAHOMA — 2 communities
PENNSYLVANIA — 5 communities
SOUTH CAROLINA — 2 communities
SOUTH DAKOTA — 1 community
TENNESSEE — 3 communities
TEXAS — 12 communities
UTAH — 6 communities
VIRGINIA — 2 communities
WASHINGTON — 2 communities
WISCONSIN — 1 community
Congratulations to these 122 senior living communities across the United States!
***See the full list of Caring Stars of 2022.
The Caring Super Stars of 2022 for senior care are home care, home health care and hospice agencies who have earned the Caring Stars reviews award for 2022 plus two or more additional years since this award program expanded to include home care agencies in 2017, after being the first-of-its-kind for senior living communities since 2012. These are the repeatedly stellar home care agencies that seniors and their family members praise — year after year.
ALABAMA — 6 agencies
ARIZONA — 10 agencies
ARKANSAS — 4 agencies
CALIFORNIA — 39 agencies
COLORADO — 10 agencies
CONNECTICUT — 9 agencies
DISTRICT OF COLUMBIA — 1 agency
FLORIDA — 30 agencies
GEORGIA — 6 agencies
HAWAII — 1 agency
ILLINOIS — 15 agencies
INDIANA — 5 agencies
IOWA — 1 agency
KANSAS — 1 agency
KENTUCKY — 1 agency
LOUISIANA — 2 agencies
MAINE — 1 agency
MARYLAND — 7 agencies
MASSACHUSETTS — 10 agencies
MICHIGAN — 14 agencies
MINNESOTA — 3 agencies
MISSISSIPPI — 2 agencies
MISSOURI — 8 agencies
MONTANA — 1 agency
NEBRASKA — 1 agency
NEVADA — 4 agencies
NEW HAMPSHIRE — 3 agencies
NEW JERSEY — 11 agencies
NEW MEXICO — 1 agency
NEW YORK — 18 agencies
Right at Home North Shore Long Island
NORTH CAROLINA — 6 agencies
OHIO — 15 agencies
OKLAHOMA — 4 agencies
OREGON — 5 agencies
PENNSYLVANIA — 10 agencies
SOUTH CAROLINA — 4 agencies
TENNESSEE — 5 agencies
TEXAS — 26 agencies
UTAH — 7 agencies
VIRGINIA — 11 agencies
WASHINGTON — 5 agencies
WEST VIRGINIA — 1 agency
WISCONSIN — 9 agencies
Congratulations to these 333 home care agencies across the United States!
***See the full list of Caring Stars of 2022.
Dec 07, 2021
Best Senior Care: Caring Super Stars 2022The Caring Super Stars of 2022 for senior care are home care, home health care and hospice agencies who have earned the Caring Stars reviews award for 2022 plus two or more additional years since this award program expanded to include home care agencies in 2017, after being the first-of-its-kind for senior living communities since 2012. These are the repeatedly stellar home care agencies that seniors and their family members praise — year after year.
ALABAMA — 6 agencies
ARIZONA — 10 agencies
ARKANSAS — 4 agencies
CALIFORNIA — 39 agencies
COLORADO — 10 agencies
CONNECTICUT — 9 agencies
DISTRICT OF COLUMBIA — 1 agency
FLORIDA — 30 agencies
GEORGIA — 6 agencies
HAWAII — 1 agency
ILLINOIS — 15 agencies
INDIANA — 5 agencies
IOWA — 1 agency
KANSAS — 1 agency
KENTUCKY — 1 agency
LOUISIANA — 2 agencies
MAINE — 1 agency
MARYLAND — 7 agencies
MASSACHUSETTS — 10 agencies
MICHIGAN — 14 agencies
MINNESOTA — 3 agencies
MISSISSIPPI — 2 agencies
MISSOURI — 8 agencies
MONTANA — 1 agency
NEBRASKA — 1 agency
NEVADA — 4 agencies
NEW HAMPSHIRE — 3 agencies
NEW JERSEY — 11 agencies
NEW MEXICO — 1 agency
NEW YORK — 18 agencies
Right at Home North Shore Long Island
NORTH CAROLINA — 6 agencies
OHIO — 15 agencies
OKLAHOMA — 4 agencies
OREGON — 5 agencies
PENNSYLVANIA — 10 agencies
SOUTH CAROLINA — 4 agencies
TENNESSEE — 5 agencies
TEXAS — 26 agencies
UTAH — 7 agencies
VIRGINIA — 11 agencies
WASHINGTON — 5 agencies
WEST VIRGINIA — 1 agency
WISCONSIN — 9 agencies
Congratulations to these 333 home care agencies across the United States!
***See the full list of Caring Stars of 2022.
Nov 19, 2021
Best Senior Living: Caring Super Stars 2022The Caring Super Stars of 2022 are senior living communities who have earned the Caring Stars reviews award for 2022 plus two or more additional years since this first-of-its-kind program launched in 2012. These are the repeatedly stellar senior living communities that seniors and their family members praise — year after year.
ALABAMA — 1 community
ARIZONA — 2 communities
ARKANSAS — 2 communities
CALIFORNIA — 24 communities
DELAWARE — 1 community
FLORIDA — 11 communities
GEORGIA — 5 communities
IDAHO — 1 community
ILLINOIS — 4 communities
INDIANA — 3 communities
IOWA — 2 communities
MAINE — 1 community
MARYLAND — 1 community
MASSACHUSETTS — 6 communities
MICHIGAN — 7 communities
MISSOURI — 4 communities
NEVADA — 1 community
NEW HAMPSHIRE — 1 community
NEW JERSEY — 3 communities
NEW YORK — 2 communities
NORTH CAROLINA — 1 community
OHIO — 3 communities
OKLAHOMA — 2 communities
PENNSYLVANIA — 5 communities
SOUTH CAROLINA — 2 communities
SOUTH DAKOTA — 1 community
TENNESSEE — 3 communities
TEXAS — 12 communities
UTAH — 6 communities
VIRGINIA — 2 communities
WASHINGTON — 2 communities
WISCONSIN — 1 community
Congratulations to these 122 senior living communities across the United States!
***See the full list of Caring Stars of 2022.
Nov 14, 2021
Caring Stars 2022 Criteria: How Senior Living Communities & Senior Care Agencies Earned the AwardCaring Stars is a service excellence award and trustworthy annual list of the best senior living communities and senior care agencies based on consumer ratings and reviews on Caring.com. These top-rated senior living communities and in-home care agencies have a lot of great reviews, top ratings, recent reviews, and responses to all negative reviews too. Each year, Caring.com uses a specific set of reviews-based criteria that the communities and agencies must meet in order to be considered for the award — and the bar is purposefully set high to ensure that the program continues to truly represent those communities and agencies best meeting the needs of seniors and their families.
We announced the 2022 list for senior living in mid-November 2021. Home care agency winners are announced in December.
To be considered for the longstanding and distinguished Caring Stars list for 2022, senior living communities, nursing homes, home care agencies, home health agencies, and hospice agencies must have met the following criteria:
● 10 or more consumer reviews published on their Caring.com listing, with an overall average rating of 4.5 stars or higher (on a scale of 1 to 5) by October 15, 2021;
● 3 or more published reviews on their Caring.com listing from 10/15/20 through 10/15/21, with at least one of the recent reviews being a 5-star review and one or more published in 2021; and
● Public-facing responses to any 1-star or 2-star negative reviews on the Caring.com listing
In addition to the above qualifications, Caring conducts a reviews-integrity audit for every review on every finalist’s directory listing. Another quality-assurance measure Caring takes is to screen finalist senior living communities using available licensing and inspection reports on state agency websites.
Have questions about the Caring Stars criteria or the program in general? Please contact reviews@caring.com or (650) 762-8190.
Sep 07, 2021
Will You Be a Caring Star of 2022, and Stand Out for Greater Sales Success?Are you familiar with Caring.com’s annual Caring Stars award program? It can help boost sales and marketing (as well as support staff recruiting and retention) for your senior living community or home care agency!
Launched in 2012 as the first of its kind in the senior living industry and now open to home care agencies as well, the Caring Stars award honors service excellence based on consumer ratings and reviews on Caring.com. Senior living communities and home care agencies achieve the “Caring Stars” award through lots of high praise in online reviews from their customers — older adults and family caregivers — and by responding to any critical feedback in negative (1-star and 2-star) reviews.
The Caring Stars award helps families narrow their choices to the best of the best, and quickly find the right senior care providers for their elderly loved ones. The integrity of our reviews program and the extensive vetting we do of the Caring Stars helps instill confidence for family caregivers and older adults in requesting more information about the agencies and taking a tour of the senior living communities. In fact, in our analysis of directory listings for our partners with the award vs. those without:
Caring Stars winners have averaged twice as many inquiries and 3x the move-ins as partners without the award
Every year, Caring Stars also generates positive content, media coverage, and social buzz — and boosts morale — for winning communities and agencies. Some Caring Star winners put the badge or winner widget on their websites, within e-newsletters, and in their billing statements, as ‘social proof’ of the high quality services they’re delivering. Caring Stars also frequently get featured in their local newspapers which helps raise awareness about their high quality services with more people in their area. Both the award and review excerpts make for good content on their social profiles as well. And the award gives senior living communities and home care agencies an opportunity to celebrate staff for a job well done, and build enthusiasm and pride in their workplace. Some communities even host a Caring Stars celebration with residents, and we at Caring.com enjoy visiting some of these resident parties as well.
More than 650 communities and agencies were recognized as Caring Stars 2021. Congratulations to each of these senior care providers for earning such accolades from their customers!
The deadline to qualify for Caring Stars 2022 is October 15, 2021.
There is no application for the award — it’s based on the reviews on your Caring.com listing. To be a Caring Star of 2022, we recommend you plan to meet or exceed the 2021 winner criteria. We also recently held a series of free webinars to help senior living communities and home care agencies better understand how to get and respond to reviews, and how to qualify for Caring Stars 2022:
June 2021 – Senior Living: How to Optimize Your Online Reputation: Peruse the slides — slide 41 has specific goals for communities; or watch the webinar recording
June 2021 – Home Care: How to Optimize Your Online Reputation: Peruse the slides – slide 42 has specific goals for agencies, or watch the webinar recording
July 2021 – How the Major Reviews Websites Vary, presented with ReviewTrackers: Peruse the slides, or watch the webinar recording
August 2021 – How to Ask for Reviews, presented with Consumer Fusion: Peruse the slides, or watch the webinar recording
Have questions? Please contact our reviews team at reviews@caring.com or (650) 762-8190.
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SPECIAL NOTE ABOUT CARING POSTCARDS: We moved our postcard processing operations to Charlotte, North Carolina in 2019, and then sunsetted the reviews-by-postcard program in 2021 (blank card distribution ceased in March 2021, and the postage permit on return cards expires 9/30/21). We now offer a review call-in line. Contact reviews@caring.com for assistance in using this free service for partners only.
Editor’s note: This article is published each year with updated dates and info.
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